A Total Capital Approach for Developing a Sustainability Agenda

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In collaboration with Marakon, the following article details how to use Route2’s Total Capital Accounting to effectively weave sustainability considerations¬†into corporate strategy.

The gap between what markets value and what society values is closing. Financial markets and investors are increasingly focused on the fact that risks and opportunities linked to sustainability are tangible and can have a significant impact on business performance. By better understanding the relationship between stakeholder and shareholder value in the context of what a company does, leaders can shape more robust sustainability agendas. Once these agendas are progressed via an appropriate approach for institutional change, the company is then well on the path of simultaneous growth of both shareholder and stakeholder value.

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Route2 delivers unique insights into the total impact of business activities. We offer businesses expert advice and analysis about historical and future performance. Our services (coined Value2SocietyTM) strengthen decision making, establish competitive advantage and enhance the value business delivers to society. Route2 delivers unique insights into the total impact of business activities. We offer businesses expert advice and analysis about historical and future performance. Our services (coined Value2SocietyTM) strengthen decision making, establish competitive advantage and enhance the value business delivers to society.

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